The European Council on Tourism and Trade hails the anniversary of 2014 World Television Day and is recognizes the importance of this communication technology in tourism industry of today and continues to dominate the current mass-media.
In the contemporary world of tourism, marked by globalization and unprecedented growth of communications, television remains an essential avenue for the circulation of information and a permanent fixture of everyone’s daily life.
Using television information reaches all continents instantly, providing a platform for debates, creating currents of opinion, warning of significant problems or events that have a regional or global impact.
Tourism and travel are often the subject of news, interviews and documentaries, and the people are informed of major decisions and tourism opportunities.
Besides its informative role, television opens the doors of knowledge to the widest variety of knowledge, whether it is tourism or politics or economy, culture, history, geography etc., demonstrating its enormous educational potential.
Television channels are not simply local entities or industries but crucial components of a global network that connects people, cultures and societies. Television is undoubtedly a constant symbol of communication and a binder for the entire world.
To all people working in television we most sincerely wish Many Happy Returns on this World Television Day!